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U.N. ANTI-DRUG SPOT IN TOKYO 

The UN Information Centre (UNIC) in Tokyo, Japan, concentrates its publicity efforts on themes that resonate well with the people of Japan. A good example of this concerns the UN General Assembly's Special Session on Drugs, held from 8 to 10 June, in New York. UNIC succeeded in placing a Special Service Announcement (PSA) about the drug issue on a huge TV screen at the Tokyo Shibuya Railway Station. The one-minute PSA, called "cleaning lady" was repeated three times per hour during 15 May through 15 June. This, says UNIC Tokyo, is one of the most effective ways of publicizing the drug control issue in Japan. An estimated 370,000 people see the PSA everyday on their way to and from work. 

Located in the UN University Building in the middle of Tokyo, UNIC has eight dedicated staff who keeps the public abreast of the activities of the United Nations. UNIC has published books in Japanese about the Organization on such issues as human rights, social development and the world drug problem. UNIC has also created a Japanese version of the U.N. video "Portraits of Age" to promote the International Year of Older Persons in 1999, a subject especially relevant in Japan with its aging population.

 

UNIC Tokyo staff, from left to right: Ms. Satomi Yokozawa, Secretary; Ms. Tazuko Tanaka, Information Clerk; Ms. Yasuko Senoo, Officer-in-Charge; Mr. Mitsuru Hachimori, Sr. Administrative Assistant; Ms. Takako Boge, Public nformation Assistant; Mr. Kiyoshi Chiba, Library Assistant; Mr. Takashi Okano, Driver/Clerk. The U.N.  message about drugs was placed on a jumbo TV screen in Tokyo to inform the public about the General Assembly's Special Session on the World Drug Problem on 8 June
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EDITORIAL 

DRUG ADDICTION DESTROYS OUR FUTURE 

At a press launch in Thailand of the General Assembly Special Session on the world drug problem, the Rector of Rajabhat Institute, Bangkok, made a very poignant remark: "The sluggish economy, unemployment and drugs are this country's worst scourges". The tragedy is that as developing countries progress, their efforts are hampered by a problem as old as time: drug consumption and production. What is even worse: drug addiction destroys young people who are a country's future. 

U.N. Secretary General Kofi Annan told the Assembly that there are 190 million drug users and about 30 million are addicts. He also warned that we might fail in our attempt to turn the tide but at least we would have tried. A side issue to the conference was another thorny subject-- "money laundering". Mr Annan said IMF figures showed about 4 to 5 per cent of "illicit" money in the world was being laundered. He urged countries to develop laws to combat this. Perhaps for the first time in U.N. history, consensus was reached on how to tackle the problems months before the countries gathered in New York. 

This is all good news. Now we hope this evil trade will feel the heat. Then we can turn to the urgent problems: improving people's livelihood. 

David Lazarus, Chief, UNIS Bangkok. 

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