Marketing Green and Organic Agricultural Produce as a Tool for Rural Poverty Alleviation

Background

UNESCAP has completed most activities of the project on “Marketing green and organic agricultural produce as a tool for rural poverty alleviation”.

The immediate objectives of the project are: (i) to highlight the positive link between effective marketing of green and organic produce and rural poverty alleviation; (ii) to enhance the capacity of governmental and non-governmental organizations in Asia to design and build marketing channels for organic and green produce by disseminating existing successful practices; (iii) to facilitate structured information flows on marketing of organic and green produce among organizations involved in organic and green agriculture in Asia through the OFGF.NET.

In close cooperation with the China Green Food Association, an Expert Group Meeting on “Marketing green and organic agricultural produce as a tool for rural poverty alleviation” was held in Changyuan County, Henan Province, China, from 27 to 31 October 2003. The first objectives of meeting was to improve knowledge of participating countries and organizations on building and maintaining effective marketing systems for green and organic agricultural produce as a tool for rural poverty alleviation. The second to improve networking capabilities and exchange of information for effective marketing of green and organic agricultural produce to maximize the effect on rural poverty alleviation.

Experts from Cambodia, China, Philippines, Pakistan, Sri Lanka and Thailand participated in the five day meeting. The programme comprised country presentations, field visits and the adoption of conclusions and recommendations.

Target groups:

Experts from Governmental and Non-Governmental Organizations directly involved in marketing of green and organic produce. Ultimate Beneficiaries: Rural Poor

Links to related documents:

http://www.ifoam.org/

http://www.gtz.de/organic-agriculture/english/com/com.html

http://www.ofgf.net/