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Website:
www.vnemart.com
Project title:
New Service Development for Viet Nam B2B Portal.
Project objective:
The objective of the pilot project is to support SMEs in expanding their markets through:
- Creating business development services for members of VNemart
- Establishing a marketing strategy for VNemart to promote their new membership packages
Holding an event to launch the improved VNemart e-business development services.
Project brief:
VCCI is developing advanced features on the online B2B web portal VNemart that will allow members to improve and strengthen their possibilities of trade with online buyers from around the globe. The features include the option of creating a unique website for their businesses only requiring an internet connection, contact details and product information, the possibility to establish contacts with buyers through the website, benefit from trade leads provided through VCCIs network with other leading trade portals, as well as online e-business training for members. In the future, VCCI hopes to be able to facilitate secure online transactions.
Who manages the project?
Viet Nam Chamber of Commerce and Industry (VCCI), in collaboration with the ICT Applications Section/Information, Communication and Space Technology Division of UNESCAP.
Target Groups
The target group for the pilot project is SMEs in Viet Nam and the ASEAN region. When the project moves into its second phase, the focus will shift towards the online global consumer.
Launching Event
The launching ceremony was attended by 50 participants from
government agencies, business associations, SMEs and media.
The new e-business services for SMEs were developed by VCCI
with support from UNESCAP and integrated in the VCCI’s web portal,
“VNEMART – Viet Nam e-market”.
The launching ceremony was one of many activities conducted
by UNESCAP and VCCI as part of the UNESCAP project entitled
“Development of e-business development services for small
and medium-sized enterprises (SMEs) in selected ASEAN countries and Southern China”. |
